Pump Track Grand Opening - Middleton WI Bike Park

At STRLGHT, we were thrilled to partner with the City of Middleton to capture the grand opening of their brand-new pump track at Middleton Bike Park. This exciting project featured a dynamic video showcasing the energy and enthusiasm of the local biking community as they came together to celebrate this new addition. Our team handled every aspect of the production, from writing and directing to filming and editing, ensuring that every moment was captured with precision and creativity. Utilizing drone cinematography, we brought a unique perspective to the event, capturing the sweeping views of the pump track and surrounding trails. The video highlights the track's unique features—such as its paved surface and accessibility to riders of all levels—while also showcasing the park's additional four to five miles of single-track trails. With a mix of on-the-ground footage and aerial views, we conveyed the sense of community and excitement that the bike park has already started to build. As Middleton looks forward to further developing this space, our video serves as an invitation for everyone to come out, explore, and ride with us!